Honest answers

FAQ.

The questions people actually ask before they hit the contact form. If yours isn't here, just ask.

Can you build reports if my tracking is broken?+

Yes — but reporting only works if the data is solid. If tracking is incomplete, we’ll recommend the minimum fixes first.

Can you integrate TikTok / Pinterest too?+

Yes — we can add additional platforms once the core measurement is stable.

Can you show new vs returning purchases?+

Yes — we can report new vs returning at user level, and where ecommerce data is present we’ll break out new vs returning purchase performance.

Do I need a custom subdomain?+

Highly recommended. It helps keep tracking first-party and reduces issues with cookie restrictions.

Do I need Looker Studio?+

Not always. If you want a simple, GA4-native setup, we can build it fully inside GA4. Looker is best when you want a clean “one link” dashboard for stakeholders.

Do you support ecommerce and lead-gen?+

Yes — both. The report structure changes depending on your conversion path.

Does it work with Wix and shopify stores / websites?+

Yes — Shopify is common. We’ll map ecommerce events properly and ensure value/currency/items are correct.

How long does it take?+

Depends on complexity. A clean setup is fast. A messy setup needs QA + naming cleanup. Either way, you’ll get a clear plan up front.

Will implimenting server side tracking increase tracked conversions?+

Usually it improves reliability and reduces loss, but it won’t recover users who decline consent. The win is better data quality and stability.

Will this slow my site down?+

Often the opposite. Done well, it can reduce client-side tag load and improve performance.