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Social Nerd Music · YouTube

YouTube marketing
that gets watched.

Google Ads campaigns for music videos, freestyles and channels. We put the video in front of people who already watch that kind of thing, then report views, cost per view and subscribers.

Get a quote Music streams and awareness
2.1M+
Video views generated
<1p
Average cost per view
187
Videos promoted
7.4M+
Ad impressions

Google Ads for music videos, freestyles and channels, all time.

The problem

A view count is easy to buy. An audience isn't.

Most YouTube promotion buys a number. The count goes up and nothing else does: no comments, no subscribers, no streams. We build audiences from what people already watch, run one change at a time, and judge the campaign on watch time, subscribers and what each view cost. If a video isn't holding attention, we'll say so before the budget is spent.

How it works

The process.

Step 01

Scope

  • ╌The video, the goal (views, subscribers or streams) and the budget
  • ╌Which artists and channels your audience already watches
  • ╌A fixed price for the campaign, agreed before anything runs
Step 02

Build

  • ╌In-stream and in-feed campaigns in Google Ads
  • ╌Audiences built from channels, artists and search terms
  • ╌Short cuts of the video where the format needs one
Step 03

Run

  • ╌One change at a time: audience, cut or bid
  • ╌Budget moves towards whatever is holding attention
  • ╌A heads up if the numbers say stop
Step 04

Review

  • ╌Views, cost per view, watch time and subscribers
  • ╌Which audiences to keep for the next video
  • ╌The full numbers, including what didn't work
Past projects

Campaigns /1

Work with us
Also from Social Nerd Music

Releases /17

Singles, EPs and albums we have pushed on streaming. That work has its own page.

Music streams and awareness

Got a video
coming out?

Send it over before it goes live. We'll tell you who we'd put it in front of and roughly what a view should cost.

Get in touch